All-new Emergent Entertainment PLC forms deliver next-generation digital and immersive entertainment

Emerging Entertainment is a next-generation entertainment company focused on bringing audiences and storytellers together through the use of new technologies. Proposed valuation of new business exceeds 65 million dollarsand the company intends to prepare for a future IPO.

Former Executive Vice President of Sony Interactive Entertainment/PlayStation, Simon Rutterjoins the company as chairman, Next chairman Ian Hambleton (former CEO of Maze Theory).

Simon spent 25 years at PlayStation, the last 10 years in senior international leadership positions. Ian has been a successful entrepreneur for 20 years, having founded and built creative companies in technology, digital, gaming and green tech with Found Studio, Maze Theory and Ecolog.

Emerging Entertainment benefits from the combined heritage of the two merged companies, the skills and experience of its people, and its existing product portfolio and asset base. Together, these elements provide the company with a unique set of capabilities to successfully deliver engaging content such as mixed reality games, Web3 games and Web3 token services across a range of entertainment media.

The new company will balance the traditional and the new; storytelling craft with technical innovation; and established, reliable business models with more contemporary forms of monetization.

With more than 60 developers and executives with extensive experience developing AAA games, the game studio has a combined knowledge of four centuries. Your aggregated CV includes: FIFA, NBA Online, The Sims, Need for Speed, Gran Turismo, Lord of the Rings, Horizon Zero Dawn, Sniper Elite, Peaky Blinders: The King’s Ransom, Doctor Who: Edge of Time, Blood and Truthand PlayStation VR worlds.

Emergent Entertainment has signed deals with several global entertainment companies, drawing on its expertise in developing VR games for iconic shows such as Doctor Who and Peaky Blindersmore VR game announcements to come.

The company’s first Web3 project, resurgence, currently in development, will take players on a journey from today’s catastrophe to a post-apocalyptic future. The game puts players in complete control of their own destiny, utilizing resources in a unique community-based concept of survival.

Chairman of Emerging Entertainment, Simon Ruttersays, “Emergent Entertainment’s leadership team is excited by the creative possibilities offered by the latest technological innovations.”

chairman Ian Hambleton adds: “We look forward to bringing together AAA game developers and advanced Web3 engineering skills in a way never seen before. We are focused on delivering the best games and experiences with technology that truly benefits gamers and new audiences.”

About Emerging Entertainment

Emergent Entertainment PLC is a next generation entertainment company; and the official merger of London-based video game studio Maze Theory and Web3 technology company Pluto Digital PLC. It brings storytellers and their audience closer together using new technologies like VR, AR, AI and blockchain.

The business is led by CEO, Ian HambletonSerial entrepreneur and former CEO of Maze Theory and Executive Chairman, Simon Rutterformer executive vice president of Sony PlayStation.

Emergent Entertainment will deliver engaging content including mixed reality games, Web3 games and Web3 token services across a range of entertainment genres.

His first Web3 game, resurgenceis in development and has signed deals with a number of global entertainment companies, drawing on Maze Theory’s expertise in developing VR games for iconic shows such as: Doctor Who and Peaky Blinders.

With more than 60 developers and executives with extensive experience developing AAA games, the game studio has a combined knowledge of four centuries.

Photo: https://mma.prnewswire.com/media/1928809/Peaky_Key.jpg
Photo: https://mma.prnewswire.com/media/1928810/ResurgenceCryoFreezing.jpg
Photo: https://mma.prnewswire.com/media/1928807/Simon_Rutter.jpg

SOURCE Emerging Entertainment

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