SHASHA LOUNGE | Social Welfare and Fun Club will provide a portion of the proceeds to help with natural disasters
Community events, Premier Access and special privileges at ShaSha are offered through the sale of an NFT membership
NEW ORLEANS, LA / ACCESSWIRE / October 24, 2022 / Dolphin Entertainment (NASDAQ:DLPN) announced today that it has partnered with James Beard Award-winning chef and owner of Compère Lapin and Bywater American Bistro in New Orleans, Nina Compton, her husband and business partner Larry Miller and the Sweet Management Group has entered into to open the restaurant ShaSha Lounge | Social Welfare and Pleasure Club, a cocktail club and members’ lounge in the Crescent City. Dolphin will also provide marketing services and receive an ownership interest in the company. The announcement came as part of the first annual Fresh Mint Festival, Web3 Conference and Festival in New Orleans, where Dolphin executives moderated a panel on how Web3 and NFTs are influencing the face of the food, beverage and hospitality industry.
ShaSha will offer exclusive memberships to the club through the purchase of Non Fungible Tokens (NFTs), allowing members to unlock increased access to the lounge, special events and unique content. A portion of all membership and lounge sales will be set aside to support future disaster relief efforts in the area.
“As we thought about our next concept in New Orleans, Larry and I had to make sure everything we created gave back to the city we love, which is one of the many reasons we’re so excited about ShaSha ‘ Compton said. “Rather than reacting every time a natural disaster strikes the region, we choose to be proactive and fundraise now so we can immediately disperse when needed.”
To support this effort, Compton and Miller have partnered with award-winning chefs Marc Forgione, Michelle Bernstein, Rodney Scott, Tiffani Faison and Stephanie Izard on ShaSha. Each chef will collaborate on new cocktails quarterly, participate in live and virtual events for members, develop exclusive content for the community, and individually program the club for a week each year.
“The ShaSha Lounge is a brilliant concept that aligns with Dolphin’s professional expertise and passion for charitable giving,” said Bill O’Dowd, CEO of Dolphin Entertainment. “Private memberships purchased on the blockchain, coupled with a portion of membership and lounge sales supporting future disaster relief efforts, is a forward-looking win-win for the entertainment industry and the culinary world. Nina and Larry and all the chefs involved deserve a lot of credit. And New Orleans is the perfect city to launch this new venture.”
In addition to serving the public community, ShaSha will also offer a select number of exclusive memberships that will be sold as NFTs, making them verifiable and transferrable to a blockchain to be determined. Ownership of these membership NFTs provides the holder with a variety of unique and one-of-a-kind experiences and opportunities, including access to private areas and events at ShaSha, virtual events with cooking partners, exclusive content, and nationwide dining perks.
“By creating a membership-based cocktail club, we are developing a new level of access and attraction in the industry,” said Miller. “By leveraging blockchain technology, we can build a community around our members, providing them with additional experiences and content while allowing them to sell or even rent their membership NFTs to others.”
To bring the highest level of blockchain and Web3 expertise to the project, ShaSha’s founding group has partnered with Valence, a Web3 company that develops NFT experiences and identity architectures for developers and brands looking to high-fidelity -Layer 2 blockchain based.
“Valence is proud to work with Nina and her team to build stronger customer relationships and sustained community engagement, while pre-funding all key disaster relief efforts,” said Christopher Vroom, co-founder of Valence Digital, Inc. “The NFT infrastructure of Valence helps Some of the world’s biggest brands are using Web3 with confidence and we’re thrilled to support this project.”
Compton and Miller are currently evaluating multiple locations in New Orleans and plan to open the club in 2023. ShaSha Lounge will include a bar, intimate lounge and private areas for special events, rare tastings and cocktail classes. Light bites created by Compton are offered, as well as musical performances.
Sweet Management Group will provide operational, marketing and sales support to ShaSha, while Dolphin Entertainment and its wholly owned Web3 marketing agency We Come In Peace, and lifestyle and Epicurean influence and media relations agency The Door | Ideas house, advises on partnerships, strategic planning and public relations.
ABOUT DOLPHIN ENTERTAINMENT
Dolphin Entertainment is a leading independent entertainment marketing and production company. Through our subsidiaries 42West, The Door, Shore Fire Media and BHI (a division of 42West), we provide expert strategic marketing and advertising services to many of the top brands, both individuals and businesses, in film, television, music, games and hospitality. All three PR firms were ranked among the Observer’s youngest “Power 50” PR firms in the United States, an unprecedented achievement. Viewpoint Creative and Be Social complement their efforts with full-service creative branding and production, as well as social media and influencer marketing services. Founded by Emmy-nominated CEO Bill O’Dowd, Dolphin’s legacy content production business has produced several feature films and award-winning digital series. In early 2022, Dolphin launched WCIP (pronounced We Come In Peace), his new marketing, consulting and communications agency dedicated solely to the development and commercialization of Blockchain, Metaverse and Web3 projects and initiatives for current and future clients as well own project investments. To learn more, visit: https://www.dolphinentertainment.com.
Valence provides NFT experiences and identity architectures for developers and brands, powered by our high-fidelity Layer 2 blockchain. We see composable tools and decentralized Web 3.0 approaches empowering creators and users alike, enabling greater control over data and identity, enabling creators and forward-thinking incumbents to benefit from aftermarket sales activity, more robust tracking of custody chains, and improved overall market liquidity to benefit. The result will be new and sophisticated monetization strategies for users, creators and brands alike, and a vastly increased overall market opportunity.
Our solutions are enterprise-deployed and include high-fidelity NFT mining backed by an auditable identity architecture, cutting-edge UX and design, and primitives that push the boundaries of creative imagination. Valence is a founding member of ArtLedger, the non-profit standardization body for the art world.
ABOUT THE SÜSSE MANAGEMENT GROUP
Founded in 2008, Sweet Management Group (formerly The Connect Group) is a culinary marketing and talent advocacy agency focused on leveraging food, beverage and lifestyle initiatives to engage food-connected consumers. SMG’s client list includes award-winning chefs such as Marc Forgione, Ludo Lefebvre, Nina Compton, Michelle Bernstein, Tiffani Faison, Rodney Scott and others. http://www.sweetmanagement.com.
Visit shashalounge.com for more information.
SOURCE: dolphin entertainment
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