Nissan presents the revolutionary e-POWER technology at SA Auto Week in South Africa

ROSSLYN, South Africa: Nissan is bringing its revolutionary new technology, local favorites and industry expertise to the first-ever South African Auto Week – and attendees will be able to experience it all first hand.

The inaugural SA Auto Week, taking place October 25-28, is the local auto industry’s premier networking and thought leadership conference, where key stakeholders in the sector will drive engagements on ‘Reimagining the Future Together’. The Rise of the African Auto Industry.’

Nissan will join other industry leaders and regulators at the Kyalami International Convention Center for the four-day event aimed at showcasing its latest vehicles and participating in panel discussions on sustainability and the future of Africa’s automotive manufacturing sector.

Participants will have the opportunity to test drive the all-new Nissan Qashqai e-POWER, the all-new third-generation model that offers smoother acceleration, responsive, efficient and quiet propulsion.

“The Qashqai e-POWER offers the unmistakable driving pleasure with electric drive without recharging – and relieves driving in the city. We believe this is an important lever in Africa’s practical transition from ICE (Internal Combustion Engine) to electric vehicles,” says Kabelo Rabotho, Country Director of Nissan SA.

SA Auto Week guests will also have the opportunity to experience Nissan’s latest versions of its classic models, including the locally produced and award-winning Nissan Navara.

The Nissan Navara is currently being produced at Nissan Africa’s light commercial vehicle center in South Africa after the Japanese automaker made a R3 billion investment in the manufacturing facility. The Navara is also assembled in Ghana alongside long-time Nissan partner and dealer Japan Motors.

“We are proud to showcase these vehicles, made in Africa for Africans, at SA Auto Week. As a leader in advancing a sustainable automotive sector, we look forward to continuing with discourses that shape our industry for the better,” says Rabotho.

As part of the event’s Thought Leadership Indaba, two members of Nissan’s leadership team will participate in a series of industry-building panel discussions. Rabotho will lead a breakaway session on ‘Recycling new technologies to reduce waste and protect the environment’ with a focus on sustainable business practices in the industry.

Meanwhile, Mike Whitfield, Managing Director of Nissan Africa, will offer his expertise in a discussion session on driving the development of the auto industry across Africa.

“As a proud African company, we will continue to do our part to advance this industry by investing in people, our industry and, in turn, our country. By investing in skill development and driving the critical conversations we will be having at SA Auto Week, we can gain a competitive advantage as a strategic participant in the continental and global automotive sector. That is our commitment to Africa,” says Rabotho.

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