SHRM’s Technology PitchFest to include member track

The SHRMLabs Better Workplaces Challenge Cup (BWCC) 2023 competition will offer a new track for SHRM members to showcase innovative HR solutions.

SHRMLabs is the Center for Workplace Innovation and Venture Capital Arm of the Society for Human Resource Management (SHRM). Entering its third year, the competition aims to bridge the gap between companies developing workplace technologies and the end users of their products: HR professionals and their workforce.

The application window for the BWCC Member Track opens on January 2nd and closes on February 19th, 2023.

The track recognizes individual SHRM members who are developing innovative HR solutions or process changes that align with SHRMLabs’ mission to address pressing workplace challenges. The public will vote on the contestants taking part in the track and a panel of leading HR industry judges will review each presentation. Judges rate contestants based on strategy, impact, popularity and relevance to human resources.

“With the addition of the member track, BWCC will continue to be a trailblazer and brain trust for the brightest minds in HR to work together and solve the most pressing issues facing the field today,” said Alex Alonso, SHRM- SCP, SHRM’s chief knowledge officer.

“It is important for SHRM members to be the thought leaders for innovation in the workplace,” said Guillermo Corea, Managing Director of SHRMLabs. “What better way to do this than to show how they’ve been innovative in the workplace. Next year’s member track will allow members to show how they have innovated in the workplace and continue to develop HR as a strategic function.”

To qualify, members must be early or mid-career, have 3+ years of work experience, 2+ years of HR work experience, and be eager to share the scale of their business and a revolutionary idea.

Each member must also have a profile on the SHRMLabs WorkplaceTech Community, a platform for HR professionals to learn, network and share best practices. Each applicant competes for one of 10 finalist spots. The winning member will attend the SHRM Annual Conference & Expo 2023 in Las Vegas in June.

General BWCC Competitors

The general BWCC application window is currently open until January 15, 2023. Early-stage companies in HR-Tech, Future of Work, or Human Capital Services should be able to communicate a business case when applying and demonstrate traction, engagement, and adoption metrics. Each applicant has the opportunity to secure one of 50 spots and compete in front of a panel of experienced HR judges to enter the competition. There will be three rounds of global competition culminating in the final match at the SHRM Annual Conference & Expo 2023.

Finalists will receive fully-funded travel consisting of airfare and hotel accommodations for two company representatives to the conference, free booth space on the exhibition hall floor, and exposure to over 300,000 members of human resources and senior management in 165 countries.

The winner, to be announced at the conference, will also receive a cash prize of $50,000.

“Winning SHRM’s Better Workplaces Challenge Cup has opened many doors for us and has led to even greater international recognition, particularly among HR teams looking to upskill their operational base and frontline workers,” said Lissy Giacoman, co-founder and CEO of Vinco, an education technology company based in Monterrey, Mexico. “With the larger connections, we can advance our mission to provide greater and better access to education.”

Since winning the competition, Vinco has added more international education partners and expanded into new countries in Latin America such as Colombia and Costa Rica.

Compt, a Boston-based perk grant software company, won the inaugural SHRMLabs Better Workplaces Challenge Cup in 2021.

“We grew nearly 500 percent in the year we won,” said Amy Spurling, co-founder and CEO of Compt. “We now support companies with employees in over 60 countries while maintaining 91 percent employee engagement across the platform. For this reason, we were able to secure our Series A financing in March. Also, since then, our team has tripled in size to remain diverse to meet the unique needs of our clients.”



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