Swarmio Media is partnering with leading entertainment enabler UniPin, enabling gamers to purchase in-game content directly through Swarmio’s Ember gaming and esports platform

The partnership unlocks significant revenue growth potential for Swarmio and UniPin, eliminates inventory shortages for Swarmio, and introduces gamers to new and growing markets with UniPin

  • Universal Pin (“UniPin”) is the world’s leading digital enabler for online games and digital products, enabling more than 200,000 transactions daily in over 10,000 game titles in over 30 countries.

  • The direct integration of UniPin’s digital products, including digital skins, upgrades and accessories, into the Ember platform allows UniPin to extend its market presence to Swarmio’s end users.

  • Provides Ember users with unlimited access to in-game digital content and streamlines the purchase mechanism for players, bridging the gap between UniPin and players in untapped new markets.

  • Allows Swarmio to act as a payment aggregator for in-game digital content in underserved gaming markets such as gaming Asia, Africathe middle East and LATAM, placing Swarmio directly in USD $67 billion+ In-game digital content value chain.

  • The revenue sharing agreement unlocks significant revenue growth potential for both Swarmio and UniPin.

TORONTO, October 27, 2022 /CNW/ – Swarmio Media Holdings Inc. (CSE: SWRM) (OTC: SWMIF) (GR: U5U) (“Swarmio” or “the Company”), a technology company focused on delivering its proprietary games worldwide on a subscription basis and esports platform, and Universal Pin (“UniPin”), the world’s leading provider of digital content for online games and digital products, today announce a partnership (the “Partnership”) through which UniPin will purchase its digital content on the Gaming is enabled directly in Swarmio’s Ember gaming and esports platform. The in-game digital content, which includes in-game accessories, skins and other digital products, will be made available to players for purchase on the Ember platform through a direct top-up mechanism through various payment channels such as credit card, gamer e-wallet and direct carrier billing (DCB ). This synergistic partnership creates multiple benefits for Swarmio, UniPin, and Ember platform users, which are detailed below.

Swarmio Media Holdings Inc. (CNW Group/Swarmio Media Holdings Inc.) Logo

Swarmio Media Holdings Inc. (CNW Group/Swarmio Media Holdings Inc.) Logo

Benefits for Ember Platform users:

Players using the Ember platform will now enjoy a streamlined direct top-up shopping experience when purchasing digital content in-game. This partnership allows players to purchase in-game digital content directly from the Ember platform’s online store while simultaneously redeeming it in their chosen games, eliminating the need for additional validation steps such as entering a PIN or code. A shorter and faster payment mechanism allows players to get back to their game in a split second, creating a seamless buying and playing experience. With e-wallet and direct carrier billing (DCB) widely accepted as payment methods for the direct top-up mechanism, players also have more payment options to choose from.

Advantages for UniPin and Swarmio:

The combination of UniPin’s direct top-up service and Swarmio’s aggregation service for e-wallet and DCB channels eliminates additional steps in the payment processing process for digital in-game content and enables UniPin to enter new and promising gaming markets in particular Asia, Africathe middle East and LATAM. These markets have historically been underserved by game publishers and digital content providers due to limited access to traditional bank accounts and/or credit cards for gamers in these regions.

The direct integration of UniPin’s products into the Ember platform also allows Swarmio to benefit from an unlimited and steady supply of fresh in-game digital content, eliminating previous inventory shortages and upfront costs.

Both Swarmio and UniPin anticipate that this partnership will unlock significant revenue growth potential as revenue from the sale of UniPin’s digital game content through Swarmio’s aggregation services on the Ember platform is subject to a revenue sharing agreement between Swarmio and UniPin.

By acting as a payment aggregator for in-game digital content in some of the world’s largest and least-served gaming populations, Swarmio fits right into the multi-billion dollar in-game digital content value chain. Corresponding statisticsIn-game consumer spending on digital content such as skins, digital accessories and other content, also known as “microtransactions”, reached USD $54 billion in 2020 and expected to surpass the USD $74 billion in 2027.

Vijai KarthigesuCEO of Swarmio, commented: “By partnering with UniPin, one of the world’s leading providers of in-game digital content for online gaming, Swarmio directly enters the multi-billion dollar digital content marketplace. At the same time, we are also eliminating inventory shortages that will free up growth capital and allow us to continue our current upward trend later, this partnership will enable game publishers to reach the coveted markets that Swarmio is targeting Africa, Asiathe middle East and LATAM, are home to some of the largest gambling populations in the world, but they are also home to some of the world’s most underserved populations. These players are hungry for in-game digital content and Swarmio and UniPin are working together to give them easy access via alternative payment channels. We are very excited to be working with UniPin and look forward to entering into this highly strategic and mutually beneficial partnership.”

Ashadi Ang, CEO of UniPin, commented: “Both UniPin and Swarmio are investing heavily in the future of gaming by boosting the gaming ecosystem in all countries and we are very excited to embark on this journey together with Swarmio. With our combined expertise, we believe we can create a new gaming landscape for a much broader target market and audience in an ever-expanding gaming community,”

About UniPin:

UniPin (Universal Pin) is a leading provider of digital entertainment with more than 10 years of experience and 18.7 million active users in 33 countries worldwide. Supported by a comprehensive selection of payment channels, UniPin offers electronic pins (UniPin Credits) that can be used for a variety of games from different game manufacturers. For more information, please visit http://corp.unipin.com.

About Ember by Swarmio

Swarmio’s plug-and-play, fully managed Ember platform integrates quickly and seamlessly with large telcos, allowing telcos to engage and monetize gaming subscribers and gain instant and meaningful access to them $200 billion gambling market.

Ember offers a proprietary digital hub for gaming communities, allowing gamers to access ultra-low latency gaming experience, competitive challenges and tournaments, exclusive gaming content, managed communities, gamification and scoring system, online store (Swarmio Store), Gamer e-wallet (Swarmio Pay) and customized digital content.

About Swarmio Media

Swarmio Media (CSE: SWRM; OTC: SWMIF; GR: U5U) is a technology company focused on deploying its proprietary end-to-end gaming and esports platform Ember, which enables telcos to serve their gaming customers to monetize. Swarmio has worked with several telcos to launch Ember as an add-on service that allows subscribers to access tournaments, join a localized gaming community, challenge friends and influencers, and earn points that can be used to purchase Gaming content can be used. Ember is powered by Swarmio’s patented Latency-Optimized Edge Cloud (LEC) technology, which reduces lag and gives gamers an optimized gaming experience.

For more information, please visit:

Swarmio Investor website (https://swarmio.media/investors)
Swarmio on LinkedIn (https://www.linkedin.com/company/swarmiomedia)
Swarmio on Twitter (https://twitter.com/SwarmioMedia)

Cautionary Note Regarding Forward-Looking Statements

Information contained in this press release may contain forward-looking statements under applicable securities laws. Forward-looking statements are statements related to future, not past, events. In this context, forward-looking statements often relate to expected future business and financial performance and often contain words such as “anticipate”, “believe”, “plan”, “estimate”, “expect” and “intend”. an action or event “may”, “might”, “could”, “should” or “will” be taken or occur, or other similar expressions. All statements, other than statements of historical fact, contained herein, including but not limited to: statements regarding the Company’s growth, the Company’s ability to capitalize on the major global opportunities in the gaming and esports markets, anticipated Benefits to the Company’s Partners and their customers Use of the Company’s products, ongoing discussions with potential new customers or partners and the possibility that such discussions may result in additional contracts or revenue for the Company, the Company’s future plans, goals and expectations , including but not limited to the Company’s continued ability to enter into agreements to deploy its products with international telcos and game publishers and its ability to monetize those agreements by generating SaaS-based revenues are forward-looking testimonials. By their nature, forward-looking statements involve known and unknown risks, uncertainties and other factors that could cause actual results, performance or achievements or other future events to differ materially from the future results, performance or achievements expressed or implied by such forward-looking statements. These factors include, but are not limited to, the risks set out in the Company’s full prospectus dated November 10, 2021 (which can be accessed through the company profile on www.sedar.com). Forward-looking statements are based on management’s beliefs, estimates, and opinions as of the date the statements are made, and the respective companies undertake no obligation to update any forward-looking statements if those beliefs, estimates, opinions, or other circumstances, should change, unless this is required by applicable securities laws. Investors are cautioned not to place undue certainty in forward-looking statements.

SOURCE Swarmio Media Holdings Inc.

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