The music masterminds behind the EA SPORTS “FIFA” soundtracks explain the method behind their magic – Spotify

The arrival of a new EA SPORTS FIFA game is always an event eagerly awaited by millions of gamers around the world. The release of EA SPORTS FIFA 23 September was no exception. But alongside the latest and greatest gameplay, a major highlight for fans of the series was the release of the Official FIFA 23 Soundtrack.

Now Spotify introduces an exclusive and personalized one EA SPORTS FIFA Mix that takes some of your favorite songs and mixes them with a handful of them FIFA Classic soundtracks to create the ultimate audio experience as you celebrate your victories.

It’s also time to settle the age-old debate about the best tracks in EA SPORTS FIFA25 year history. Along with the personalized EA SPORTS FIFA MixEA SPORTS and Spotify have also partnered to produce the more than 1,000 songs included FIFA audio tracks playable in one place. From there, fans can support their favorite song and even share it on social media using the hashtag #UltimateFIFA Soundtrack to fight for his rightful place on the Ultimate FIFA soundtrackscheduled to appear in-game on November 9th.

Have you ever wondered what EA SPORTS is all about? FIFA Playlists bursting? For the record sat down with longtime music supervisors at EA Kybele Pettus and Raphi Lima to find out what goes into one of the most influential gaming soundtracks out there.

Creating a soundtrack for a franchise as big and storied as FIFA seems like a huge undertaking. Where did your process start? FIFA 23?

Kybele Pettus: The process begins immediately after last year’s game’s soundtrack is finished. Actual sourcing begins with the hundreds of global contacts we’ve nurtured over the last 20 years including labels, publishers, managers and artists. And while that gives us a unique overview of emerging trends and new performers, it’s still a massive undertaking. I think the process is not over in this regard FIFA The ears are open all the time.

Raphi Lima: For me, the process is absolutely ongoing. Every time I hear a new song that triggers a big emotion in me, I immediately ask: “How can we figure it out and put it in?” FIFA?” I feel like I’ve been lucky in this process for the past 20 years.

Steve Schnur, President of Music at EA Games, has previously spoken about how the FIFA Soundtracks have become culture. What does that matter in your eyes FIFA Soundtracks so unique?

HP: Think about what MTV and terrestrial radio meant to young people 30 years ago. But even then, these formats were localized. Since soccer is the most popular sport in the world, millions of players know ours FIFA Soundtracks as the number one destination for discovering new music. More importantly, we’ve brought together so many different genres into one cohesive work. Again, it is about similarities; People’s love for the sport and the game has united the world in a collective love for their music. That is The power of FIFA.

RL: Music is my favorite language and mixtapes were a way to communicate and socialize in high school. The music we shared became part of each other’s lives and identities.

I will always take that as the basis for what we do with it FIFA. Every year it’s like we can create the most incredible global mixtape ever. Cybele and I still have the same “You gotta hear this!” enthusiasm for music that we both had in high school, only now on a global scale.

For the past 20 years, we’ve had the opportunity to point people to the next song or artist they’ll fall in love with. Even if you don’t speak the language of a song, you can still connect with its mood. The bridges we’ve built with music around the world have changed people’s lives. And we’re incredibly proud of that.

Are there certain qualities in a song that you were looking for when narrowing down the list for the soundtrack?

HP: We start by listening to literally thousands of songs. Next, let’s reduce it to hundreds. Then we listen and discuss song by song by song. It can be a painful carving process, because while we agree on many things, there will always be the songs that we’re individually passionate about. Those are my favorite arguments. Keep in mind that we’re often looking for new artists who haven’t released any music yet, so there are no quantifiable metrics to apply. A lot of what we do is based on good ears and gut feeling. It may sound cryptic, but you know it when you know it.

Is there a certain mindset or mood you want the soundtrack to evoke while playing? FIFA 23?

HP: The main soundtrack will always have a global focus on new music from up-and-coming artists and new material from established stars. But the game’s Volta mode, which is based on streetplay, allows us a much cruder programming palette. This year we’ve curated 52 tracks spanning hip-hop, grime, electronic and more from artists from the US and UK such as: Jack Harlow, Central Cee, wetand Kojey Radical feet ankle, alongside new underground artists from countries like South Africa, India, Germany and Nigeria. The two soundtracks may wear slightly different hats, but they work really well together in that uniqueness FIFA Path.

Are there any new sounds, ideas or approaches you’ve been working on? FIFA 23 Soundtrack?

HP: The year features a total of 110 tracks from 34 countries, including for the first time artists from Malaysia, Lithuania, Sierra Leone and Malta. This is as global as it gets. I also think a lot of the more unique new artists this year –Daniela Lalit, Haich Ber Na, SOFI, MILK BLOOD, cry a lotand Bianca Costa, for example – will make a big impression in the coming year. Add that great dark Volta vibe and it really is a standout soundtrack.

RL: I think this year’s specific mix of genres, new acts and brand names works incredibly well. Songs by established artists can sometimes take a quick commercial route, so it’s important that their songs are both new and big. This year’s tracks from Phoenix, Gorillaz, MIA, Yes Yes Yes, Rosaliaand specially bad bunny are all that and more.

One of the hallmarks of FIFA soundtracks is that they often feature emerging talent. Are there any artists who broke through on Spotify after appearing on a FIFA Soundtrack?

HP: The second the fifa 22 Spotify playlist was deleted, everyone knew it Glass animals‘ Heat Waves was an instant classic. The ultimate metric will always be fan reaction.

RL: Every year we get feedback from our artists and partners when the FIFA soundtrack is announced. The impact is being felt across acts large and small, with streams skyrocketing by over 500% for some in the weeks that followed. Smaller artists have undermined large record or publishing contracts after a FIFA Placement and international tours booked once a song was on the list.

If you had to choose FIFA anthem, what would that be?

HP: Certainly Blur‘s”song 2” is FIFA‘s most iconic track. Kazab‘s”clubfoot‘ is another big one. And I think John Newmans”love me again“ is timeless.

RL: That is a difficult question. but Major Laszer‘s”Que Calor” out fifa 20 was a song we brought to life for the game and it became an instant hit. Best of all, you still hear it at major sporting events – not only FIFA-til today. My heart explodes every time it comes on!

Ready to revisit 25 years FIFA soundtrack? click here to create your own unique piece FIFA Mix. And to hear the hottest sounds from this year’s entry into the series, check them out Official FIFA 23 Soundtrack under:

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